Posts Tagged ‘1970’s illustration’

12.Gass House Gang copy

mixed media illustration of the St.Louis Cardinals Gashouse Gang by John Foster Dyess

This illustration of the St.Louis Cardinals Gashouse Gang was created while I was employed as an illustrator at Maritz Motivation Company,which was near St.Louis Missouri. I was employed there from 1969 until 1980. I painted this illustration using Dr.Ph.Martin’s watercolors,pencil an liquid acrylic gel mixed with watercolor on illustration board. The original was around 16″x16″.I used bleach that was  applied using a cotton swab in the area around home plate to wipe away some of the brown water color. This was one of the illustrations for the stock campaign Team Power.

palette Dr.Martin Dyes and pro white paint

butcher tray palette,Dr.Ph.Martin’s water color, sable brushes and Pro White paint.

Occasionally I would mix Pro White paint with water color to create a semi opaque paint.

22.Winston-Churchill

Winston Churchill portrait byJohn foster Dyess

I used Dr. Ph. Martin’s water color and Pro White paint on smooth illustration board on this portrait painted during the 1970’s.

25.Benny Goodman

The Benny Goodman Quartet by John Foster Dyess

This is another Team Power Illustration,which was painted using water color, pencil and dye spray paint on illustration board.

10.Byrd and Bennett

Illustration of Richard E. Byrd and Floyd Bennett ,their Fokker trimotor plane,and a map of the North Pole. They were the first to fly over the North Pole,in 1926

Anther Team Power mailer created using water color and pencil on illustration board.

27.A Taste of the Bahamas 1979

illustration promoting a trip to the Bahamas by John Foster Dyess. Created using water color and pencil on mat board.

illustrators-workshop-musician-painting

pencil aerosol spray paint and Magic Marker illustration on prepared acetate by John Dyess

My blogs this week are a teaching tool for a class I teach at St.Louis Community College at Meramec called  “Drawing for Graphics” ,which I have taught since 1997,  as an adjunct professor. Recently I have been telling my students that this class is drawing ideas for graphics. I emphasize the step by step process to solving each assignment. Pencil roughs(thumbnails) are the first step after research and understanding the visual problem. I bring in samples of my illustrations and  discuss the client assignment and the technique I used rendering the illustrations. This blog post shows samples of illustrations I created during the 1970’s using the Magic Marker felt tip pen.
The illustration above was created for an assignment while I attended the Illustrators Workshop in 1977. I was employed as a senior illustrator at Maritz Motivation Company during the 1970’s and they paid for my tuition and housing for this workshop taught by Bernie Fuchs,Bob Peak, Alan E. Cober, Bob Heindel, Mark English and Fred Otnes.

horse racing illustration Maritz

Magic Marker illustration on tracing paper printed for direct mail announcing an incentive program for a Maritz client, around 1977.

George and Ira Gershwin

Magic Marker and pencil on prepared acetate illustration of George and Ira Gershwin.

This is one of ten illustrations I created of famous teams that were used for sales incentive programs, while I was employed at Maritz Motivation Company. These illustrations were offset printed and the printed size was 10.25″ x10.25″. The art director wanted these illustrations to each be created using a different illustration technique. This was a “stock campaign, that had the story of each team printed on the inside of the piece. A client could print  their logo and rules of the incentive program on the pre printed piece and mail them to their employes.

Knute Rockne and the Four Horsemen

Marker ,pencil,colored paper and photocopy illustration of football  coach Knute Rockne and members of the 1924 Notre Dame football team.

This is another of my illustrations created around 1976 for the stock campaign called Team Power.

leisure illustration Maritz 1970's

opening spread for the Leisure section of a Maritz awards catalog. Right panel was created using Magic Marker on tracing paper.Left panel was created in black pen.

I created many illustrations using Magic Markers during the 1970’s. The illustration trend for many nationally recognized illustrators, during this period, was for a loose rendering technique. I created illustrations using other techniques during the 1970’s,which I will discuss in future blog post.

pirates

Illustration of pirates by John Foster Dyess,1970.s

I created this illustration while employed as an artist at Maritz Motivation Company. I don’t remember the name of the client. I believe this illustration was created in 1976,or 1977. I had several Maritz artist pose as pirates. The illustration  is  pen and ink and water based paint. The map was printed on a black and white copy machine , hand colored and glued on the illustration.  The pirate chest and money were copied on a color copy machine  from a book, cut out and glued on the illustration. Copy machines in the 1970’s and 1980’s ,for me, were a great tool. Now I would work traditionally on part of the illustration and then add the map, money and chest on a layer in Photoshop.

pirates-illustration-detail-1

map detail from pirate illustration

pirates-illustration-pirate-chest

pirate chest and coins detail from pirate illustration.

 

London

travel illustration  by John Foster Dyess 1974

For the next few days I’m going to be posting illustrations I created before I began using a computer. Most of these illustrations were created while I was employed as an illustrator at Maritz Motivation Company. I will be talking about techniques I used that were the latest  technology in the 1970’s .
I purchased my first personal computer, a MAC Quadra 650, in April 27, 94. The total cost of the computer, software, printer and cables was $5,975. I think the monitor screen was about 10″.

Screen Shot 2017-04-06 at 9.07.51 PM

Macintosh Quadra 650 was introduced in February 1993.

 

detail-1London

detail 1 of London Illustration.

I wanted to combine a painting of musicians with a photograph. I painted on a photograph. This was before photoshop which speeds up the process when combining illustrations and photographs.

detail-2London

detail 2 from London illustration

This detail is an example of a technique I used in the 1970’s. I think this was a 3M product. I found images of English history in books and made high contrast black photostats. I sent the photostats to a service bureau  which took the black and white images and using a photo process placed an emulsion of the black and white images on a sheet of clear acetate. This emulsion could be colored with ink. I laid the hand colored acetate over my illustration. My illustration was photographed with the acetate over it by a offset print company. This was used as a poster and on the cover of a direct mail brochure that was  sent to participants of a sales incentive program, for a company called British Leyland